Coremetrics Acquires IBM SurfAid
Coremetrics has just announced the acquisition of IBM’s SurfAid Analytics business. SurfAid is an on-demand hosted analytics service geared for large websites. Coremetrics is vague about how it will integrate SurfAid into its existing product offerings.
The SurfAid product is intended for large organizations with significant traffic volume and large analytics budgets. Under IBM, it was priced at a minimum of $100/month limited reporting. Comprehensive functionality cost upwards of $1500/month.