Google just blogged about synonyms as they related to searcher intent. They provide several examples of how a concept as simple as a synonym complicate natural language processing. This also brings up some important recommendations for site owners with respect to SEO. Prospective customers type in all kinds of variations on your most obvious keywords […]
Microsoft and Yahoo! have announced a complex agreement in which Bing will provide natural and paid search results to Yahoo! properties, and Microsoft will have access to Yahoo!’s technology. Yahoo! will provide the salesforce for premium search advertisers. Self-service paid search (this is regular old PPC through adCenter and Yahoo Sponsored Search) will be handled […]
I’m glad to have attended SMX Advanced here in Seattle over the last couple of days. What did I learn? Mainly that the old cliche still applies: The more things change, the more things stay the same. As noted in my last post, SEO is still a collection of best practices, most of which have […]
Seattle, WA (AFNews) April 1, 2009 — Web 1 Marketing, Inc. has purchased the web search business of Yahoo!, Inc. “We are pleased to welcome Yahoo! Search to our team,” said Josh Freedman, President of Web 1 Marketing, Inc. “We look forward to the synergies of our two organizations to combine effortlessly, providing our customers […]
If you’re using Google Site Search to provide search functionality on your site, there’s some good news. They have just rolled out On-Demand Indexing: you can tell them that your content should be re-indexed whenever you want, such as after content additions or changes. NOTE: This indexing does not affect the main search engine index, […]